Welcome
Here you will find a selection of recent partnerships to showcase my work. Beyond these projects, I bring 10 years of marketing expertise. Working at agencies has allowed me to wear many hats across branding, strategy, web management, and creative campaigns with clients in all different industries.
DESTINATION CLEVELAND
Below are some of the key responsibilities I have at Destination Cleveland. I work with their team to know their needs and mold my work around how I can best support them.​
Website Management
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Update both front-end and back-end elements of the website on a weekly basis.
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Conduct regular audits of site components—including images, layout, widgets, and overall functionality—and implement recommended improvements to ensure the site remains optimized and user-friendly.
SEO
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Designed and launched a strategic SEO process that has been integrated into the team’s day-to-day workflow.
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Perform keyword research to enhance existing content and recommend new keywords to inspire future, strategic content.
Everarbor
As the lead Marketing Specialist, I supported the Everarbor team by promoting new product releases, driving seasonal sales, building a social media strategy, and strengthening our local presence through local events.
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Researched local events and built a calendar of pop-ups to increase brand visibility; managed event setup, ran the booth for the duration of the event, and engaged directly with the community.
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Built relationships with local businesses to foster partnerships and expand Everarbor’s reach.
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Developed and executed a detailed social media marketing plan, organized photoshoots, and managed content posting to grow online engagement.